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	<title>Advertise Me Blog &#187; Case Study</title>
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	<description>Go digital</description>
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		<title>Mortgage Choice Pyrmont Goes Digital</title>
		<link>http://www.advertiseme.com.au/blog/index.php/2012/03/16/mortgage-choice-pyrmont-goes-digital/</link>
		<comments>http://www.advertiseme.com.au/blog/index.php/2012/03/16/mortgage-choice-pyrmont-goes-digital/#comments</comments>
		<pubDate>Thu, 15 Mar 2012 23:41:11 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Case Study]]></category>
		<category><![CDATA[Advertise]]></category>
		<category><![CDATA[Borrowers]]></category>
		<category><![CDATA[Brackets]]></category>
		<category><![CDATA[Digital Advertising]]></category>
		<category><![CDATA[Digital Posters]]></category>
		<category><![CDATA[Digital Signage]]></category>
		<category><![CDATA[Franchise Network]]></category>
		<category><![CDATA[Home Loan]]></category>
		<category><![CDATA[Images]]></category>
		<category><![CDATA[Lcd Digital]]></category>
		<category><![CDATA[Lcd Screens]]></category>
		<category><![CDATA[Mortgage Australia]]></category>
		<category><![CDATA[Mortgage Broker]]></category>
		<category><![CDATA[Mortgage Choice]]></category>
		<category><![CDATA[National Franchise]]></category>
		<category><![CDATA[Nbsp]]></category>
		<category><![CDATA[Peace Of Mind]]></category>
		<category><![CDATA[Pyrmont]]></category>
		<category><![CDATA[Quot]]></category>
		<category><![CDATA[Remote Control]]></category>
		<category><![CDATA[Signage Project]]></category>
		<category><![CDATA[Slideshow Format]]></category>

		<guid isPermaLink="false">http://www.advertiseme.com.au/blog/?p=779</guid>
		<description><![CDATA[This month, advertise me has completed a digital signage project for Mortgage Choice Pyrmont. This involved replacing two static posters with 46&#8243; LCD digital advertising screens. Here&#8217;s the before and after shots: &#160; The requirements The main requirements were to: replace two static acrylic posters minimise the effort required to update information The solution The&#8230;]]></description>
			<content:encoded><![CDATA[<p>This month, <span class='bm_keywordlink'><a href="http://www.advertiseme.com.au" target="_blank">advertise me</a></span> has completed a <span class='bm_keywordlink_affiliate'><a href="http://www.digitalsignageblog.com" target="_blank">digital signage</a></span> project for Mortgage Choice Pyrmont. This involved replacing two static posters with 46&#8243; LCD digital advertising screens.</p>
<p>Here&#8217;s the before and after shots:</p>
<table border="0">
<tbody>
<tr>
<td>
<p><div id="attachment_792" class="wp-caption alignleft" style="width: 310px"><a href="http://www.advertiseme.com.au/blog/wp-content/uploads/2012/03/Mortgage-Choice-Pyrmont-before.jpg"><img class="size-medium wp-image-792" title="Mortgage Choice Pyrmont - before" src="http://www.advertiseme.com.au/blog/wp-content/uploads/2012/03/Mortgage-Choice-Pyrmont-before-300x225.jpg" alt="" width="300" height="225" /></a><p class="wp-caption-text">Before</p></div></td>
<td>
<p><div id="attachment_789" class="wp-caption alignleft" style="width: 310px"><a href="http://www.advertiseme.com.au/blog/wp-content/uploads/2012/03/Mortgage-Choice-Pyrmont-the-digital-screens.jpg"><img class="size-medium wp-image-789" title="Mortgage Choice Pyrmont - the digital screens" src="http://www.advertiseme.com.au/blog/wp-content/uploads/2012/03/Mortgage-Choice-Pyrmont-the-digital-screens-300x225.jpg" alt="" width="300" height="225" /></a><p class="wp-caption-text">After</p></div></td>
</tr>
</tbody>
</table>
<p>&nbsp;</p>
<p><strong>The requirements</strong></p>
<p>The main requirements were to:</p>
<ul>
<li>replace two static acrylic posters</li>
<li>minimise the effort required to update information</li>
</ul>
<p><strong>The solution</strong></p>
<p>The solution included the following <a href="http://www.digitalsignageportal.com/" target="_blank">hardware</a>:</p>
<ul>
<li>ceiling poles and brackets</li>
<li>portrait 46&#8243; USB LCD digital advertising screens</li>
<li>micro USB drives to store the digital posters</li>
</ul>
<p>The solution allowed the owner to upload and update the content by plugging a micro USB drive to the screens. Once the USB drives are plugged into the screens, the built in digital advertising player would display the images in a slideshow format.</p>
<p>Here&#8217;s a few photos of the install:</p>
<div id="attachment_785" class="wp-caption alignnone" style="width: 310px"><a href="http://www.advertiseme.com.au/blog/wp-content/uploads/2012/03/Mortgage-Choice-Pyrmont-the-screens.jpg"><img class="size-medium wp-image-785" title="Mortgage Choice Pyrmont - the screens" src="http://www.advertiseme.com.au/blog/wp-content/uploads/2012/03/Mortgage-Choice-Pyrmont-the-screens-300x225.jpg" alt="" width="300" height="225" /></a><p class="wp-caption-text">The screens</p></div>
<p>&nbsp;</p>
<div id="attachment_786" class="wp-caption alignnone" style="width: 310px"><a href="http://www.advertiseme.com.au/blog/wp-content/uploads/2012/03/Mortgage-Choice-Pyrmont-installers.jpg"><img class="size-medium wp-image-786" title="Mortgage Choice Pyrmont - installers" src="http://www.advertiseme.com.au/blog/wp-content/uploads/2012/03/Mortgage-Choice-Pyrmont-installers-300x225.jpg" alt="" width="300" height="225" /></a><p class="wp-caption-text">The installers</p></div>
<p>&nbsp;</p>
<div id="attachment_787" class="wp-caption alignnone" style="width: 235px"><a href="http://www.advertiseme.com.au/blog/wp-content/uploads/2012/03/Mortgage-Choice-Pyrmont-the-bracket.jpg"><img class="size-medium wp-image-787" title="Mortgage Choice Pyrmont - the bracket" src="http://www.advertiseme.com.au/blog/wp-content/uploads/2012/03/Mortgage-Choice-Pyrmont-the-bracket-225x300.jpg" alt="" width="225" height="300" /></a><p class="wp-caption-text">The bracket</p></div>
<div id="attachment_788" class="wp-caption alignnone" style="width: 310px"><a href="http://www.advertiseme.com.au/blog/wp-content/uploads/2012/03/Mortgage-Choice-Pyrmont-usb-remote-control.jpg"><img class="size-medium wp-image-788" title="Mortgage Choice Pyrmont - usb remote control" src="http://www.advertiseme.com.au/blog/wp-content/uploads/2012/03/Mortgage-Choice-Pyrmont-usb-remote-control-300x225.jpg" alt="" width="300" height="225" /></a><p class="wp-caption-text">Micro USB Drive, Remote Control and Keys</p></div>
<div id="attachment_798" class="wp-caption alignnone" style="width: 310px"><a href="http://www.advertiseme.com.au/blog/wp-content/uploads/2012/03/Mortgage-Choice-Pyrmont-outside-final.jpg"><img class="size-medium wp-image-798 " title="Mortgage Choice Pyrmont - outside final" src="http://www.advertiseme.com.au/blog/wp-content/uploads/2012/03/Mortgage-Choice-Pyrmont-outside-final-300x225.jpg" alt="" width="300" height="225" /></a><p class="wp-caption-text">The 46&quot; LCD Advertising Screens</p></div>
<p><a title="Digital Signage Portfolio" href="http://www.advertiseme.com.au/content/Portfolio.asp" target="_blank">View our portfolio here.</a></p>
<p>&nbsp;</p>
<p><strong>About Mortgage Choice</strong></p>
<p><a href="http://www.advertiseme.com.au/blog/wp-content/uploads/2012/03/Mortgage-Choice-Pyrmont.jpg"><img class="alignleft size-medium wp-image-790" title="Mortgage Choice Pyrmont" src="http://www.advertiseme.com.au/blog/wp-content/uploads/2012/03/Mortgage-Choice-Pyrmont-300x225.jpg" alt="" width="300" height="225" /></a>Australia&#8217;s largest independently-operated mortgage broker, Mortgage Choice is committed to providing peace of mind to all kinds of borrowers by helping them obtain and manage a home loan. We do this via a national franchise network.</p>
<div class="wam_wrap"><h4 class="wam">Attached Files:</h4><ul class="wam_ul"><li><a href='http://www.advertiseme.com.au/blog/wp-content/uploads/2012/03/mortgage-choice-pyrmont2.jpg' class='wam_link'><img src='http://www.advertiseme.com.au/blog\wp-content\plugins\attachment-manager/icons/page_white_link.png' width="16" height="16" alt='jpg' title='jpg' style='border:none;' /> mortgage choice pyrmont2</a></li><li><a href='http://www.advertiseme.com.au/blog/wp-content/uploads/2012/03/DSC_0003-new.jpg' class='wam_link'><img src='http://www.advertiseme.com.au/blog\wp-content\plugins\attachment-manager/icons/page_white_link.png' width="16" height="16" alt='jpg' title='jpg' style='border:none;' /> DSC_0003-new</a></li><li><a href='http://www.advertiseme.com.au/blog/wp-content/uploads/2012/03/Mortgage-Choice-Pyrmont-the-screens.jpg' class='wam_link'><img src='http://www.advertiseme.com.au/blog\wp-content\plugins\attachment-manager/icons/page_white_link.png' width="16" height="16" alt='jpg' title='jpg' style='border:none;' /> Mortgage Choice Pyrmont - the screens</a></li><li><a href='http://www.advertiseme.com.au/blog/wp-content/uploads/2012/03/Mortgage-Choice-Pyrmont-installers.jpg' class='wam_link'><img src='http://www.advertiseme.com.au/blog\wp-content\plugins\attachment-manager/icons/page_white_link.png' width="16" height="16" alt='jpg' title='jpg' style='border:none;' /> Mortgage Choice Pyrmont - installers</a></li><li><a href='http://www.advertiseme.com.au/blog/wp-content/uploads/2012/03/Mortgage-Choice-Pyrmont-the-bracket.jpg' class='wam_link'><img src='http://www.advertiseme.com.au/blog\wp-content\plugins\attachment-manager/icons/page_white_link.png' width="16" height="16" alt='jpg' title='jpg' style='border:none;' /> Mortgage Choice Pyrmont - the bracket</a></li><li><a href='http://www.advertiseme.com.au/blog/wp-content/uploads/2012/03/Mortgage-Choice-Pyrmont-usb-remote-control.jpg' class='wam_link'><img src='http://www.advertiseme.com.au/blog\wp-content\plugins\attachment-manager/icons/page_white_link.png' width="16" height="16" alt='jpg' title='jpg' style='border:none;' /> Mortgage Choice Pyrmont - usb remote control</a></li><li><a href='http://www.advertiseme.com.au/blog/wp-content/uploads/2012/03/Mortgage-Choice-Pyrmont-the-digital-screens.jpg' class='wam_link'><img src='http://www.advertiseme.com.au/blog\wp-content\plugins\attachment-manager/icons/page_white_link.png' width="16" height="16" alt='jpg' title='jpg' style='border:none;' /> Mortgage Choice Pyrmont - the digital screens</a></li><li><a href='http://www.advertiseme.com.au/blog/wp-content/uploads/2012/03/Mortgage-Choice-Pyrmont.jpg' class='wam_link'><img src='http://www.advertiseme.com.au/blog\wp-content\plugins\attachment-manager/icons/page_white_link.png' width="16" height="16" alt='jpg' title='jpg' style='border:none;' /> Mortgage Choice Pyrmont</a></li><li><a href='http://www.advertiseme.com.au/blog/wp-content/uploads/2012/03/Mortgage-Choice-Pyrmont-before.jpg' class='wam_link'><img src='http://www.advertiseme.com.au/blog\wp-content\plugins\attachment-manager/icons/page_white_link.png' width="16" height="16" alt='jpg' title='jpg' style='border:none;' /> Mortgage Choice Pyrmont - before</a></li><li><a href='http://www.advertiseme.com.au/blog/wp-content/uploads/2012/03/Mortgage-Choice-Pyrmont-the-digital-screens1.jpg' class='wam_link'><img src='http://www.advertiseme.com.au/blog\wp-content\plugins\attachment-manager/icons/page_white_link.png' width="16" height="16" alt='jpg' title='jpg' style='border:none;' /> Mortgage Choice Pyrmont - the digital screens</a></li><li><a href='http://www.advertiseme.com.au/blog/wp-content/uploads/2012/03/Mortgage-Choice-Pyrmont-before1.jpg' class='wam_link'><img src='http://www.advertiseme.com.au/blog\wp-content\plugins\attachment-manager/icons/page_white_link.png' width="16" height="16" alt='jpg' title='jpg' style='border:none;' /> Mortgage Choice Pyrmont - before</a></li><li><a href='http://www.advertiseme.com.au/blog/wp-content/uploads/2012/03/Mortgage-Choice-Pyrmont-outside-final.jpg' class='wam_link'><img src='http://www.advertiseme.com.au/blog\wp-content\plugins\attachment-manager/icons/page_white_link.png' width="16" height="16" alt='jpg' title='jpg' style='border:none;' /> Mortgage Choice Pyrmont - outside final</a></li></ul></div><hr />
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		<title>LJ Hooker Eastwood goes digital with a Video Wall</title>
		<link>http://www.advertiseme.com.au/blog/index.php/2011/12/20/lj-hooker-eastwood-goes-digital-with-a-video-wall/</link>
		<comments>http://www.advertiseme.com.au/blog/index.php/2011/12/20/lj-hooker-eastwood-goes-digital-with-a-video-wall/#comments</comments>
		<pubDate>Mon, 19 Dec 2011 23:00:41 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Case Study]]></category>
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		<category><![CDATA[Video Wall]]></category>
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		<guid isPermaLink="false">http://www.advertiseme.com.au/blog/?p=734</guid>
		<description><![CDATA[advertise me was recently engaged by LJ Hooker in Eastwood NSW Australia to implement a digital signage Video wall. Here&#8217;s the case study: The requirements The main requirements were to: Install a video wall to display real estate properties and staff profiles Replace static listings with dynamic content Minimise the effort required to update information&#8230;]]></description>
			<content:encoded><![CDATA[<p><span class='bm_keywordlink'><a href="http://www.advertiseme.com.au" target="_blank">advertise me</a></span> was recently engaged by LJ Hooker in Eastwood NSW Australia to implement a <span class='bm_keywordlink_affiliate'><a href="http://www.digitalsignageblog.com" target="_blank">digital signage</a></span> Video wall. Here&#8217;s the case study:</p>
<p><strong>The requirements</strong></p>
<p>The main requirements were to:</p>
<ul>
<li>Install a video wall to display real estate properties and staff profiles</li>
<li>Replace static listings with dynamic content</li>
<li>Minimise the effort required to update information on the video wall</li>
</ul>
<p><strong>The solution</strong></p>
<p>The solution included the following <span class='bm_keywordlink_affiliate'><a href="http://www.digitalsignageportal.com" target="_blank">hardware</a></span>:</p>
<ul>
<li>x4 40&#8243; LCD Ultra Slim Samsung Screens</li>
<li>x2 Stainless Steel Poles</li>
<li>x1 Digital Signage Shuttle Player</li>
<li>x1 HDMI Splitter</li>
<li>Various cables (HDMI, Serial, CAT6)</li>
<li>Integration with the LJ Hooker E2 system</li>
</ul>
<div id="attachment_736" class="wp-caption alignnone" style="width: 310px"><a href="http://www.advertiseme.com.au/blog/wp-content/uploads/2011/12/Real-Estate-Digital-Signage-LJ-Hooker.jpg"><img class="size-medium wp-image-736" title="Real Estate Digital Signage LJ Hooker" src="http://www.advertiseme.com.au/blog/wp-content/uploads/2011/12/Real-Estate-Digital-Signage-LJ-Hooker-300x225.jpg" alt="Real Estate Digital Signage LJ Hooker" width="300" height="225" /></a><p class="wp-caption-text">Real Estate Digital Signage LJ Hooker</p></div>
<p>The video wall was chosen as a strategic marketing decision to attract more customers to look at the amazing screens and their property listing. By using the Ultra Slim Samsung screens the video wall definitely attracted the attention to people passing by. Within a few minutes of turning on the system, people actually noticed the screen and stopped. The owner made a comment that this was the first time he saw that many people stop at the front of his office window.</p>
<p><a href="http://www.advertiseme.com.au/blog/wp-content/uploads/2011/12/digital-signage-real-estate-property-listings.jpg"><img class="alignnone size-medium wp-image-738" title="digital signage real estate property listings" src="http://www.advertiseme.com.au/blog/wp-content/uploads/2011/12/digital-signage-real-estate-property-listings-300x188.jpg" alt="digital signage real estate property listings" width="300" height="188" /></a></p>
<p>Advertise Me is a digital advertising solutions company and developed an in-house solution to integrate the <a title="Real Estate E2 system" href="http://about.ljhooker.com.au/franchise-offer/the-lj-hooker-difference/technology?sid=anb" target="_blank">LJ Hooker&#8217;s E2 system</a> with their digital signage software. This meant that there was no effort required from staff when updating the listing on the screens as this was managed all via the LJ Hooker E2 system. The screens are used to display 4 property listings and then switches to display a real estate agent&#8217;s profile with the properties they manage. As an added feature, Advertise Me developed a plugin to display the real estate properties on a Google Map and also developed a custom RSS content creator for the real estate agents to quickly and easily display messages on their profile page.</p>
<p><a href="http://www.advertiseme.com.au/blog/wp-content/uploads/2011/12/digital-signage-real-estate-full-screen-property-listings.jpg"><img class="alignnone size-medium wp-image-739" title="digital signage real estate full screen property listings" src="http://www.advertiseme.com.au/blog/wp-content/uploads/2011/12/digital-signage-real-estate-full-screen-property-listings-300x225.jpg" alt="digital signage real estate full screen property listings" width="300" height="225" /></a></p>
<p>Advertise Me is looking at expanding this solution to other real estate agencies next year. They will be also launching their Real Estate SMS solution which is currently being trialled by a Real Estate agency in Sydney, so it looks like it will be a busy year for Advertise Me.</p>
<p><a title="Digital Signage Portfolio" href="http://www.advertiseme.com.au/content/Portfolio.asp" target="_blank">View our portfolio here.</a></p>
<p>&nbsp;</p>
<p>About <a title="LJ Hooker About Us" href="http://about.ljhooker.com.au/about?sid=atn" target="_blank">LJ Hooker</a></p>
<blockquote><p>Since 1928. Bringing people and property together. Nobody does it better.</p>
<p>Over the past 82 years, LJ Hooker has become Australia&#8217;s best known and most trusted real estate brand. With a franchise network 650 offices strong across Australasia, LJ Hooker sells more than 40,000 properties each year worth over AUD15 billion. We have one of the largest residential sales teams in the industry comprising over 3000 sales professionals backed up by over 2000 support team members.</p>
<p>LJ Hooker is one of the largest property managers in the region, managing approximately 120,000 properties valued at over AUD50 billion generating AUD1.5 billion in rental income each year. Our 1200 property management experts are the best in the industry when it comes to renting or managing investment properties.</p>
<p>LJ Hooker provides a full suite of commercial services with national coverage in Australia and New Zealand including buying, selling, leasing properties for commercial or investment purposes. LJ Hooker has 23 commercial offices supported by 150 commercial experts across the office, retail and industrial sectors. This includes dedicated offices for project marketing and land marketing.</p>
<p>LJ Hooker also has 40 dedicated property finance offices comprising a national network of 150 Mortgage &amp; Finance Association of Australia (MFAA) certified finance managers. They provide professional, knowledgeable and unbiased advice on every aspect of residential and commercial property finance. Their sole objective is to deliver the best finance package available, whether it is to upgrade, renovate or refinance a current property, build a new one or buy for investment.</p>
<p>In addition, LJ Hooker has specialists in conveyancing, settlements, strata management and land sales and development.</p></blockquote>
<div class="wam_wrap"><h4 class="wam">Attached Files:</h4><ul class="wam_ul"><li><a href='http://www.advertiseme.com.au/blog/wp-content/uploads/2011/12/Real-Estate-Digital-Signage-LJ-Hooker.jpg' class='wam_link'><img src='http://www.advertiseme.com.au/blog\wp-content\plugins\attachment-manager/icons/page_white_link.png' width="16" height="16" alt='jpg' title='jpg' style='border:none;' /> Real Estate Digital Signage LJ Hooker</a><p>Real Estate Digital Signage LJ Hooker</p></li><li><a href='http://www.advertiseme.com.au/blog/wp-content/uploads/2011/12/digital-signage-real-estate-property-listings.jpg' class='wam_link'><img src='http://www.advertiseme.com.au/blog\wp-content\plugins\attachment-manager/icons/page_white_link.png' width="16" height="16" alt='jpg' title='jpg' style='border:none;' /> digital signage real estate property listings</a><p>digital signage real estate property listings</p></li><li><a href='http://www.advertiseme.com.au/blog/wp-content/uploads/2011/12/digital-signage-real-estate-full-screen-property-listings.jpg' class='wam_link'><img src='http://www.advertiseme.com.au/blog\wp-content\plugins\attachment-manager/icons/page_white_link.png' width="16" height="16" alt='jpg' title='jpg' style='border:none;' /> digital signage real estate full screen property listings</a><p>digital signage real estate full screen property listings</p></li></ul></div><hr />
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