Using social networking websites such as twitter and facebook are now becoming the norm for advertising and marketing your business products or services. Quite a number of business all over the world are using twitter and facebook to connect and promote their businesses using viral marketing techniques. Creating an account for twitter and facebook is an easy task, but then how do you start promoting these two useful tools and start building a loyal fan or follower?

I believe the trick is to cross promote your business using these tool and give your fans and followers something that no other business is providing – maybe it’s humour, maybe it’s honesty, or it could even be the fact that your business is listening to what they are saying. To be honest we haven’t had a change to get around to setting up a facebook page for our company. We do have one for our Squeak brand – here’s our facebook page feel free to become a fan. We do intend to set up a facebook page in the next couple of months so what this space (that’s if we get around to it).

With twitter, we actually have almost 300 followers – here’s our twitter profile. now I’m not too sure how many of these followers are actually legit but for those that are thanks for following us. If it’s done correctly you can actually integrate twitter into your facebook account and vice versa. So potentially you can reach both your fans and followers.

Does anyone have any good strategies for using twitter and facebook?