Everybody knows the conventional method of using posters to deliver messages, whether it is to sell a product or service or to inform the audience.
Using a Digital Signage player, Digital Signage takes this traditional approach of delivering messages and allows for the greater control and flexibility over how the message is delivered on a digital screen.
WHAT IS DIGITAL SIGNAGE?
Digital Signage is the use of digital technology such as a digital screen, digital signage players and software to deliver content such as information, advertisements and entertainment to a captive audience.
How can Digital Signage help?
Digital Signage can be used to replace or enhance current methods of advertising and distribution of information.
Digital Signage includes:
1. information such as news, weather, events, products and people
2. advertisements about products and sales
3. entertainment such as movie clips, music clips, music, television and foxtel or a combination of these
Digital Signage content can be:
- updated in real-time
- changed regularly
- interactive
- simple or complex
- solely image or text-driven or a combination of both